claire/ campaign concept
60 second film
CLAIRE FILM CONCEPT / 01
You mean to do a lot of small things. Claire helps keep them from slipping away.
FOR THE PEOPLE WHO CARE ENOUGH TO REMEMBER—
AND HAVE TOO MUCH GOING ON TO HOLD IT ALL.THE 60 SECOND FILM
Three small missed moments, then the relief of letting Claire keep track of what matters.
The moment you remember,
a little too late.
THE OPEN LOOP
Not because it didn’t matter. Because the reminder lived in a message from three days ago, buried below everything else.
“It’s not that you don’t care.”
THEN, THE TURN
Email. Group chats. DMs. The conversation is everywhere—but Claire sees the thread.
PRODUCT MOMENT
It scans the conversations you already have, surfaces the open loops, and helps you follow through without keeping a mental tab open all day.
TODAY
Are we actually doing this dinner thing?
Should we book for it this time?
Yes. Let’s do Saturday.
Saturday · 8:00 PM · 8 people
Finds the promise
inside the conversation.
Turns it into a
clear next step.
Uses the right plugin
when it can help.
FROM YOUR INBOX
MOBILE CREATIVE / FOLLOW-UP
Claire finds the follow-up you meant to send, puts it in your Loop tab, and keeps the next step clear until it’s done.
INSTAGRAM REEL / 9:16
The phone waits just off-frame, then slides in after the opening line has landed.
ALL YOUR CONVERSATIONS.
ONE CALM PLACE.
Claire finds the things you meant to do—before they slip away.
FLOWERS ARRIVE.
FRIENDS CLINK GLASSES.
THE REPLY LANDS.
SOCIAL CUTDOWNS
A reply one day too late. Claire makes the next one impossible to miss.
From “Should we book it?” to a calendar event, without the group-chat spiral.
Three missed moments. One place that helps you finish what matters.